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Lorena is a lawyer and a benchmark in legal marketing in Latin America. She is a managing partner of EDPE Consultants Peru and a founding partner of the Latin American Legal Marketing Alliance (LALMA).

She combines her academic, work, and life experiences, to teach lawyers how to better communicate with both their external and internal clients. She guides them so that they correctly convey how well they do their work so that they can be considered in serious rankings. Lorena also helps them to improve important aspects in their organizations.

Legal Marketing & Digital Communications

Legal BD & Marketing

Lorena Borgo

Lorena is a lawyer and a benchmark in legal marketing in Latin America.

Peru

Rahul is a legal business development and marketing professional based in India. He specializes in creating and implementing region-specific marketing campaigns to cater to new businesses at various practice levels. He works as Business Marketing Executive at Clasis Law, a full-service Indian law firm. In his overall stint of seven years with different law firms in India he has gained an edge with respect to the BD & marketing strategies for lawyers/law firms.

He is a certified digital marketing professional form American Marketing Association and recently completed a Management Development Program titled “Future Chief Marketing Officer” form prestigious IIM-Kozhikode.

He is actively contributing to the growth of marketing professionals and is a member of Marketing Institute of Singapore.

Legal BD & Marketing

Rahul Verma

Rahul is a legal business development and marketing professional based in India. He specializes in creating and implementing region-specific marketing campaigns to cater to new businesses at various practice levels.

India

Stephen worked for Freshfields for over 41 years and was a partner for 33 of them. He has lived on 3 continents – North America, Europe, and Asia and has managed transactions in over 50 countries. Whilst at Freshfields he led the StrongerTogether relationship program involving over 400 law firms around the world. His many years of leadership and myriad discussions with law firm leaders and clients about their challenges have helped shape his thinking about law firm management issues.

Stephen is an active speaker on a wide range of subjects. He is a very regular participant in IBA events especially those involving the Law Firm Management Committee where he is an officer. He is a member of the SIC-Singapore Takeover Panel and a Director and audit committee member of the Singapore International Chamber of Commerce.

Stephen recently edited the second edition of the IBA/Globe Handbook on Business Development. It really is a very useful book that examines the theory, tools and skills needed to implement effective business development in a law firm today. There is a lot of practical advice, but learning from the client interviews with 12 general counsel is reason alone to read this book (or at least that chapter!). If you read nothing else in the book, please look at these interviews – they should reshape your whole approach to business development.

Law Firm Management

Stephen Revell

Stephen has over 4 decades of leadership experience with law firm leaders and clients about their challenges have helped shape his thinking about law firm management issues.

Singapore

Jason is the founder of Tsaks Consulting, a UK-based bid, tender, PQQ and proposal writing services. Jason helps companies craft their messaging to help win more work.

Jason has been writing bids and tenders for over fourteen yearsl talking tenders and often helps clients or potential clients with tender queries or strategy free of charge.

He assists businesses of all sizes including:

  • Small businesses looking to secure local government and private sector tenders as well as specialist service contracts.
  • Medium sized organizations retaining contracts and securing new contracts o help them grow.
  • Multi-national organizations working to secure contracts globally.

Bids and Tender Writing

Proposals

Jason Cooney

Jason is the founder of Tsaks Consulting, a UK-based bid, tender, PQQ and proposal writing services.

United Kingdom

Marcus has been a Fashion & Advertising photographer for over 20 years and now specializes in personal and business branding photography. Learn more about him at https://www.marcusahmad.com/

His career as a professional photographer means he brings a vast wealth of knowledge and expertise to your business. He works closely with you to ensure that you look your best and ensure that the images look stunning and are of the highest quality.

Robert also has a 7-year tenure as a Senior Lecturer in Fashion & Advertising Photography at USW.

Photography

Marcus Ahmad

Marcus has been a Fashion & Advertising photographer for over 20 years and now specializes in personal and business branding photography.

United Kingdom

Gina-Maria Tondolo is the CEO and Founder of the LegalTech Company which created LAWRENCE, a super smart tool for the digitalisation of legal marketing. LAWRENCE was specifically designed for the legal industry where it is all about people and their expertise. LAWRENCE offers integrated and dynamic data-driven solutions through intelligent automation of processes supporting the core functions of legal marketing: experience, experts, pitches, legal directories and league tables.

Gina is a legal marketing specialist with an entrepreneurial spirit. She also has 14 years as Marketing Director in a leading, multiple office law firm in Central and Eastern Europe. Heading the Central Marketing team, core tasks involved all aspects of the firm’s marketing including Marketing Strategy, Marketing Controlling and Analysis, Business Development, PR and Media Relations, Digital and Content Marketing, Reputation Management as well as the Development of Marketing Systems Solutions.

Legal Tech

Gina-Maria Tondolo

Gina is a legal marketing specialist and founder of LAWRENCE, a legaltech tool for digitalizing legal marketing. She has also worked as Marketing Director in a leading, multiple office law firm in Central and Eastern Europe.

Austria

Matt has nearly 20 years’ experience in marketing and business development. As a senior member of the team at Mills & Reeve, he is responsible for a number of firm wide strategic projects, developing networks and new business opportunities, location and sector based BD activity and supporting lawyers by coaching BD and sales skills. Matt is also passionate about supporting the development of younger professionals and students and presents on personal branding and networking skills both internally and to a range of next gen and business networks.

Legal BD & Marketing

Matt Skipper

Matt has nearly 20 years’ experience in marketing and business development.

United Kingdom

Alistair Marshall has over 30 years of experience in business development, helping hundreds of organizations to become easier to buy from.

Alistair Marshall has huge empathy with professionals who never get taught how to build their practice and his inspirational approach encourages people to stop just thinking and start doing. He has more than 30 years of experience in business development, helping hundreds of organizations to become easier to buy from.

His fast and proven solutions help law firms, accountancy practices, engineers, banks, digital agencies and other professionals to quickly attract new clients and win more new business in a consistent and predictable manner.

Clients become much more visible and credible to their target audience as strategic positioning helps them to be seen as the experts in their chosen markets and so attract higher fees. They also become much less reliant on referrals by introducing up to 20 new ways to generate new business leads.

He has worked in national business development roles for multi-national corporations, with responsibility for budgets in excess of A$100m.

Alistair has been on the National Board of the Australasian Legal Practice Management Association and a committee member in New South Wales.

To get a copy of the free ebook '10 Immediate Actions to Generate Revenue & Cash' visit the website at www.professionalservicesbd.com.au.

Legal BD & Marketing

Alistair Marshall

Alistair Marshall has over 30 years of experience in business development, helping hundreds of organizations to become easier to buy from.

Australia