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Ankit has been working in the field of management and legal marketing for over six years. He has been instrumental in providing solutions to law firms, legal practitioners, and in-house counsels and has strategically handled the task of maintaining online & offline visibility and reputation.

An experimentalist with a vision to look beyond the traditional approach, Ankit has helped and assisted the members of the legal community in brand building, profiling, business development, content marketing, social media management, public relations, analytics, campaigns, website and app development, strategy planning, human resource management, and automation of legal practice.

Lara is an ICF certified executive coach. In 2020 she launched a boutique executive coaching and business advisory called Lara Q Associates. She has particular expertise in the legal industry as well as working with entrepreneurs and women leaders. Lara is a trusted advisor, mentor, and coach to senior executives during times of challenge and transition.

Previously, Lara qualified as a solicitor in the UK with Dentons LLP. She practiced for several years specializing in European Competition law at the European Commission, Taylor Wessing LLP, and DLA Piper LLP. She transitioned as a business development professional working for Winston & Strawn LLP and Jones Day LLP. In Singapore, Lara was the Head of Business Development, Asia Pacific for Duane Morris & Selvam LLP.

Kaushik is the founder of Valeo Legal Marketing, a consultancy helping law firms with lead generation through SEO. Based in Mumbai, Kaushik is an internationally-oriented legal marketer with in-depth knowledge and experience in SEO.

Joe Escobedo is the author of “Asian Growth Stories“. He has advised and trained over 12,000 executives from around the world, from countless Fortune 1000 brands, on building brands and growing revenue through digital. He has been a contributor for Forbes, Inc, HuffPost and other top-tier media. His articles have garnered over 1 million views.

Joe is an ex-LinkedIn content marketing consultant, advising the Company’s top clients across Asia Pacific. He is a digital marketing and social media marketing lecturer for the world’s top ranked business schools including ESSEC.

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Glenda Montejo is a Peruvian journalist who specialized in Corporate Communications, with a particular focus on Legal Marketing. She serves as Marketing and Communications Lead at Osterling Abogados.

Glenda has extensive experience in the legal sector and has worked for the Judiciary, legal departments and important Peruvian law firms. This background allows her to have a very well-rounded vision of the dynamics of the industry.

She holds a Bachelor degree in Journalism from the Universidad Jaime Bausate y Mesa, Peru. Currently, she is an M.A. candidate in Communication and Marketing from the same university. She has also specialised in Legal Marketing and Business Development at ESADE Business School and is currently pursuing a postgraduate degree in Economic Journalism at the Pontificia Universidad Católica de Chile.

Marco is a lawyer, legal directories consultant, and founder of Harpa. He is an expert in bridging the gap between the legal world and marketing. He specializes in making complex legal work accessible to non-lawyers and legal directory researchers, bringing each law firm’s voice and personality into their communications.

He graduated from the Pontifícia Universidade Católica de São Paulo with a BA in Law and a BA in International Relations before completing an LLM in International Law at UCL with a distinction. He is Fluent in Portuguese, English, Spanish and Italian.

Simon is the founder of TBD Marketing, a marketing agency for law firms which covers everything from strategy to delivery, PR and communications, marketing and digital marketing, business development to key accounts.

TBD Marketing is all about developing people, delivering profile and driving profit.

For smaller law firms, Simon acts as a virtual CMO, advising on how founders can grow their business. Many clients ask to design a marketing plan and execute it too. That way, it's not just a plan gathering dust, but a series of actions that help take your business forward. Simon draws on a group of experts to help deliver some aspects of this work so that you get the best possible execution for your money.

For larger firms, Simon also runs The Digital 100, a way of law firms improving their digital marketing. The #Digital100 is a service that provides a quarterly benchmarking report for the industry so you know how you're doing compared to competitor firms, it also provides monthly analytics reports for your firm, and daily website rankings. Every single firm that has worked with us has improved their digital marketing rankings.

Sourabh is a strategist supporting forward-looking professional services firms in pursuing their strategic, marketing, business development, and innovation agendas. He uses research and data analytics to drive revenue and profitability growth for leading law firms, audit firms, and consulting firms. He works with the offices of CSOs, CMOs, CBDOs, practice heads, and CIOs to help them develop winning strategies and gain a competitive edge.

Sourabh has over 12 years of consulting experience of supporting global law firms on projects in the fields of market opportunity assessment, go-to-market strategy, competitive intelligence, business growth, analytics, cost optimization, and practice development. He holds a bachelor's degree in law (JD equivalent) and business management from the Delhi university. He also holds a Master's degree in Business Laws from National Law School, Bengaluru.